Many people believe composing to be a difficult task. Perhaps you’re aware that writing engaging and useful posts for your company’s blog can boost SEO, attract more visitors, and establish authority and connections with prospective consumers, but the prospect of getting started seems daunting.
However, you already have the most important ingredients for writing captivating articles for your industry: experience and expertise. All you have to do now is break down your important information into easily digestible chunks that your readers can use.
Before we begin, please note the following
There are three things you’ll need to make this thing function before we get began with the writing.
A writing template:
a writing template helps you to consistently achieve the same goals. Begin with the same palette – a basic template for how you’ll create your piece – every time you sit down to write. Below is a Google Docs example of mine;
This is a physical copy of the template. It teaches us how to write an engaging post and how to organize each element of our blog post. The simplest way to use checklists is to write them down and then cross off the most important items for each section of your post once you’ve completed writing it. You’ll be shocked how often this approach reminds you of items you could have overlooked.
A method for writing that can be repeated:
Make a list of the steps you take to compose a post. From generating an idea through conducting research and finally writing. How do you split each part down into smaller pieces?
Step 1: Come up with a headline and stick to it
It can be difficult to figure out whatever you want to talk about. It sometimes feels as if you’ve already written about everything.
As a result, if you wait until the last minute, you’ll be stressed.
Every month or so, try to come up with a handful of new ideas and save them in an editorial calendar, spreadsheet, or another note-taking system.
But, even more, important than having a stockpile of ideas, you must be careful in which ones you choose.
What kind of articles could you produce to go along with your website’s goal keywords?
If you’ve done your research, all you need to do now is choose an idea from your calendar and start writing.
As soon as you’ve decided on a concept for your post, brainstorm four or five different headlines for it.
What title will attract the attention of your readers and pique their interest?
We’ll return later in the process to determine the best headline.
If you need help choosing an intriguing title, CoSchedule’s Headline Analyzer is a good place to start.
Step 2: Do some preliminary research on your idea
Step 2 is all for confirming your idea and determining what you’ll write about in the end.
Enter your chosen subject or keyword into Google.
In the order that they show on the first two blocks of your search, click on any articles that sound interesting or are authored by someone you admire. Paste the Links to all of the articles you find in an appendix below your writing template.
Don’t be too picky about which articles you read since you don’t need to read that one right now. This operation should take between 5 and 10 minutes to finish.
Step 3: Create a structure and fill it with data
During this stage, you’ll get post structure ideas by looking at all of the best content on the selected subject.
Go over all of the connections in your paper template in detail.
Take it old school while you’re reading.
Take a paper and pen and note down any big concepts, themes, or structures that you come across frequently.
These squiggles will create the framework of your blog post after a few tweaks.
Based on what makes sense for your topic, your organization could be a list or a step-by-step method.
Replace your generic headers in the writing templates with this new agreement to get dirty.
Fill in the gaps in your design and structure with the best content from these articles. (I refer to this as ‘Shaking’)
Make sure you choose a separate color font for this.
Copy and paste as much as you can under each heading. (Don’t worry, we’ll fix it later to make sure it’s not plagiarised.)
Engaging introductions and interesting statistics are some of the most useful things you’ll find during this process. Case studies that you might want to use in your post can also be found during this process.
Examine past ebooks, guest articles, and other content you’ve produced throughout this stage of the writing process; don’t discard these gems.
It should take you roughly 30 minutes to complete this step.
Step 4: Write without interruption
This is typically when we all fret, our stress levels rise, and we choose to read through our Fb page rather than writing, which is what we should be doing.
This part, though, is considerably easier since you’ve already chosen your topic, thoroughly researched it, and constructed a structure around it.
This portion of the process is what I like to call ‘Baking,’ because you’re symbolically baking all of the stuff you’ve just gathered into one well-structured, highly engaging blog article.
Write for as long as you like, or as little as you like. Give it your all, whether it’s 15 minutes, 30 minutes, or an hour.
Now that you’ve broken down your blog post into specific sections, you can write each one separately and then incorporate them all at once.
This will not only help you overcome writer’s block once you sit down, but it will also allow you to produce numerous posts in a row.
Disclaimer: During this process, please do not plagiarise other people’s work. For inspiration, you’ve copied things. Its goal is to motivate you and help you write a piece that is better than other sources of knowledge on the subject.
Please take as much time as you need to complete this phase of the procedure. You should be able to produce roughly 1,000 words per hour if you are truly “writing without distraction.”
Step 5: Work out the bugs and make them look good
This stage takes a long time, but it’s a necessary evil.
Now that you’ve finished your high-quality blog post, you’re probably anxious to share it with the rest of the world.
However, your task isn’t finished yet.
If you have made any grammatical or spelling mistakes, you must proofread the entire post from beginning to end.
Then you’ll need to include any links you’ve mentioned as well as any beautiful images you’ve mentioned. As you can see, I use a lot of screenshots in my writing because they help the reader connect with what you’re talking about.
As you read throughout your blog post, keep your blog post checklist on your desk and cross things off as you go.
Copy and paste the post into your publisher once you’re satisfied with it. (For me, this means transferring the post from Microsoft Word to Blogger, which is a simple process.)
Because you’ve specified wherever you want the photographs to go, adding them in isn’t too difficult.
This will help you remember this step when you get to it.
I recommend using Skitch to take screenshots because it allows you to add handwritten notes, arrows, and boxes.
You’re ready to move on to the next phase once you’ve completed all of your images, links, and edits.
This step can be time-consuming, especially if you’re like me and use a lot of pictures and photographs. For step 5, I’d set aside roughly 30-60 minutes.
Step 6:Check your SEO, and then click the “publish” button to make your post live!
Now it’s time for the final step — congratulations, you’ve completed it.
This is a simple one, but it’s critical for your blog’s long-term SEO success.
Make a list of your blog’s categories and tags. Then, on your site, create internal links to other posts or pages. As a result, every post will gain more SEO juice.
Finally, to optimize your content for SEO, utilize a service like WordPress by Yoast.
Yoast assists you with remembering where to place keywords, how much to include, and how to make your material appear good in search results.